Quattro Seguridad
Representative corporate website for a security company with a technical SEO focus and structured lead generation.
The Challenge
The Argentine security company needed a website that matched the standard of its own services. The old site looked dated and was barely usable on a phone.
There was also no clear path for inquiries: potential B2B clients found no direct point of contact, and the technical foundation for Google Ads simply didn't exist.
The Approach
I redesigned the site with a clear information hierarchy and a sober, professional look – one that builds trust instead of just claiming it.
I built it mobile-first with Next.js so it loads fast on any device, and set up Google Tag Manager and Analytics so Google Ads campaigns can be measured and managed properly.
Outcome
- A web presence that matches the company's professionalism.
- The site works as well on a phone as on a desktop – and loads noticeably faster than before.
- Inquiries come in through clearly placed, conversion-optimized contact points.
- The Google Ads campaigns deliver measurable results: most recently 50 inquiries from 548 clicks in a single month – a 9.12% conversion rate.
Technical Details
Frontend
Next.js for static generation and optimal SEO metrics.
Tracking
Google Tag Manager & GA4 integration for conversion tracking.
Marketing
Structured setup for ongoing Google Ads campaigns.
Responsiveness
Fully mobile-optimized layout architecture.
